E388, or azorubine, is a dye that is added to food products to give them a colorful hue. It is often used in confectionery, beverages, desserts, and other food products.
Although E388 can have a negative impact on the body in large quantities, it is considered safe for consumption in small doses.
Excessive consumption of products containing the E388 dye may lead to side effects, such as allergic reactions in some individuals.
